Bus-stop shops

February 8, 2012

I love this – I could just see it in use all around Sydenham – not just for shop items, but all sorts of things: booking onto courses, paying for parking, collecting special deals… The technology is here, we may as well start exploiting it. [PE]

UK-based retailer Tesco has extended its trial of ‘virtual stores’ in South Korea by installing the offer at more than 20 bus stops around the country, it was revealed today.

The virtual stores are made of flat displays with pictures of products and corresponding QR codes, allowing customers to scan products with their phone using a special app that will automatically order goods via their handset.

More: http://www.retailgazette.co.uk/articles/31341-tesco-expands-virtual-stores-concept-in-korea

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